Developing a relationship with a website partner can boost your online business in ways you may not realize. This site, for example, is the result of partnering with site owners looking for unique designs specific to the cryptocurrency space. It will blossom into much more as new clients express the need for custom designs to meet their needs for sales, advertising, promotion and more. Not everyone has graphic design capabilities, but nearly everyone online needs graphic design.
Professionally created design makes that critical first impression a good one.
In the modern competitive online business environment, graphic design plays a huge role in presenting your brand. It might start with a logo, website elements, social media graphics, etc. but can also extend into physical product offerings. Having a website partner that can create memorable design pieces employing visual arts, typography skills, professional images, and layout techniques will clearly be a plus.
There was a time when designers on staff were adept at software applications such as Adobe Illustrator, Photoshop, InDesign, Dreamweaver, Flash, After Effects, Premiere, Final Cut Pro, etc. Digital design apps have now exceeded the capability of most to master several, so designers typically specialize in a particular area. Understandable given the power of each of these programs today. However, that means employing the services of several website partners in order to obtain a logo, website, content, explainer videos, photography, custom product designs, advertising materials, social media graphics, and so on.
EMG clients benefit from expertise in one shop, and a webmaster who began with version 1.0 of all these applications. Combine the creative expertise with a history of successful retail and service related online businesses, publishing knowledge, and experience from hundreds of custom website builds results in a very capable website partner.
Your web design affects your entire Internet presence, from SEO and traffic to branding and conversion rates. Over 94% of those asked why they mistrust a website responded directly to the design elements. Only 6% referenced specific content, which holds extreme importance to Google. Content is vital, period, and those surveyed enjoyed sites that were relevant, informative, clear, unbiased, and fresh. Without quality design, visitors do not take the time to read great content. Without great content, visitors will not find your website. So yes, it is all important and understanding what is a “trend” vs. a timeless search engine element is something a good website partner investigates and incorporates.
The most important aspect a website partner brings to the table is not knowing what you know – it’s knowing what you don’t know. Increasing your likelihood of success needs to outweigh the cost of working with a professional.
Having initial development and ongoing requirements handled quickly and efficiently without any effort on your part can be a huge time and money saver.
Not worrying about new tech releases or how it will affect your site, let alone what to do when it happens, means a whole lot less stress.
Tweaking your website as the business evolves so it delivers what you and your customers need is also a pretty big plus. Not waiting weeks to get tweaks or changes implemented, or having a source for custom design is priceless.
Not needing to explain your whole concept, and dealing with an actual person – the same person, is also priceless. So is having someone you can turn to for answers or just brainstorming. Convinced yet? Partner with EMG today!
